Winning and retaining a client are the main missions to achieve important goals. When you organise an event or you decide to open a new sales point, it’s important to consider the communication and marketing objectives and strategies
A corporate event can have many communication objectives aimed at employees, sales force and clients therefore it has to be memorable. Organisers of events know well that offering a charging station to satisfy the needs of attendees could be an advantage, but they are not always aware of the potential of having a
charging totem. By simply charging a smartphone your company gathers useful data for Brand Awareness. In what way? By using a proximity marketing system that is a service that provides a wifi hotspot able to create and send personalised and contextualised content to your specific target. It is a geolocalised service that activates when the attendee passes by a specific area to notify him in real time with personalised advertising. Another important service is the facial recognition that allows you to detect age, mood and age. An example is HeatMap, the flow rate map to be used to advertise to your target audience.
If your booth is not instantly visible, any communication attempts will fail. PowerMe designs booths by developing a precise theme and it creates a solution able to reach a combination of originality and value. It aims at interactivity by setting up charging areas with surveys able to actively involve the clients. Moreover, it is possible to simplify the communication with potential clients in the exhibition through a useful and interactive service by using gamification. Thanks to the charging totems you will also offer advertising spaces to be visualised on the monitor. The experience that we gained in the design of charging areas suggests us that finding the best solution to the set objectives is an activity that requires technical skills, research and different accountability tests. For this specific reason we offer our team of designers, developers and engineers to help you find the best solution.
Retail: Thanks to our innovative solutions, clients who charge their phone stay in the shops longer compared to those who don’t. The retail sale system is strongly customer orientated and focuses on customers’ shopping experience. Marketing and communication campaigns, as well as the brick-and-mortar store experience and the offered services strongly influence the consumer choices. Our charging totems stand out because they give you the chance to increase the average time spent in store and send promotions.
Larges Spaces: we are able to offer you the best display solution for your space, whether it is about designing and creating charging areas for shopping centres, stations or airports. The charging totem is developed to improve the customer experience and help the company directly interact with its clients though a gamification service, that is, an engagement mechanism aimed at incentivising the marketing objectives and make it possible to gather useful data through game-like communication.